Research Reports
New Report: European OTT Stampede to Reach 83m Devices by 2015
Detailed Analysis of Top 20 European Countries
The rush to over-the-top (OTT) technology is increasing in Europe with 15.7 million devices accessing OTT content at the end of 2011 and 83 million devices by 2015, according to Rethink Research’s Navigating OTT: Over The Top Video Markets in Europe Report and Forecast 2011 to 2015. The report provides a detailed analysis of the OTT market in Europe through 2015 included the number of OTT devices by country.
There is confusion and divergence among European pay TV operators over how to bring OTT to market profitably and partly for this reason we expect many will be disappointed with commercial returns.
But both the broadcaster and pay TV operator camps have other motives for deploying OTT than to gain new revenues immediately. For broadcasters, OTT increases overall consumption of their programming through catch up and wider accessibility, in turn creating a groundswell for advertising as well as reaching new viewers, particularly overseas.
For pay TV operators, OTT is a vital weapon for defending their turf against those very same broadcasters.
The “Navigating OTT” report has a complete breakdown for each of the top 20 countries across each of the three types of OTT, plus predictions for all the major operators and detailed analysis country by country.
For a free copy of the executive summary and prices of the report, please email paperboy@riderresearch.com and request “Navigating Europe.”
OTT Goes Global - A Worldwide Survey of Over-the-Top Video Services
Over-the-Top (OTT) internet-delivery has emerged as 2011's fastest growing distribution method of video content. This has come about as 70% of new consumer electronics purchases are able to connect to the Internet and more than one in five of homes in advanced markets now have a connected TV set.
The report from Rider Research called "OTT Goes Global - A Worldwide Survey of Over-the-Top Video Services" sets out to document the current OTT market worldwide.
Smart TVs, smartphones, tablets, laptops, smart TV adapters, PCs, DVRs and game consoles are creating huge demands for OTT apps, music, movies and TV shows.
In October 2011, 42 billion videos and 8 billion advertisements were watched via OTT.
The 90 page report gives:
1) A country-by-country analysis by population, age break down, established OTT services, estimated numbers total internet users.
2) A brief explanation and service break down of the world's existing OTT models.
3) An examination of available forecasts, statistics and data in the Consumer Electronics, Broadband and Content industry to estimate OTT size and values.
4) Conclusions and future analysis.
Who should read this report?
This is essential research for content and rights' owners in entertainment, publishing and music; Consumer Electronics device and component vendors; broadband carriers and service providers; apps and software developers; strategy formulators and buyers; consultants; financial analysts and any company with an interest in the future of content delivery devices and broadband.
The pricing schedule is as follows:
Single reader license - $495
License for up to 5 readers - $1,480
Company-wide distribution license - $2,675
How Google Learned to Stop Worrying and Love the Patent
Special analysis on the patents' war from The Online Reporter
Patents have become a major factor in the industry as evidenced by the many recent lawsuits and Google's $12.5 billion acquisition of Motorola Mobility for its patents.
The report puts some perspective on the matter and provides a chronological chart.
It's free for subscribers to Rider Research's reports: The Online Reporter, Wireless Watch and Faultline.
It's $100 per reader for non-subscribers.
"The Apps Statbook 2011" Report
This report is a comprehensive survey of the booming global “apps” industry. Currently worth $7.3 billion this year, the apps market is set to double by the end of next year and then to reach a colossal $36.7 billion by 2015.
It's a phenomenon that has gone hand-in-hand with the ever increasing shipments of smartphones, tablets and internet-enabled TVs. It has already started to change the face of the Media, Gaming, Software and Consumer Electronics industries.
Like a newly built Chinese city skyline, the apps landscape grows dramatically each day. For this survey, we found 112 launched app stores, 50 up from a count of this time last year, with no doubt many more in the pipeline.
Apple alone has recently passed the mark of having a staggering 500,000 different apps available for download. This only goes to highlight the ease of getting lost among the apps world.
Thankfully, as was the case in the earliest days of the iPad, it appears that there's no foremost best-selling app for any single device. The functionality of devices is so limitless that “killer apps” are completely up to the individual.
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“The Apps Statbook 2011 report has been produced to help you gain a deeper understanding of this market. Through 71 pages, the report gives:
1) Information on how the apps market fits in with key mobile operating systems - Android, Apple iOS, MeeGo (Nokia, Intel), Nokia and Microsoft WP7 (Windows Phone 7).
2) An introduction into the apps market for the tablets sector, including trends and operating systems
3) A snap-shot of recent apps store trends and developments.
4) A wealth of recent data and revenue figures from third parties including best-selling apps, tablet and smartphone shipments, free versus paid apps in store, mobile content revenue and the like.
5) An insight into trends fueling the rise of apps usage:
- How Android now dominates the apps market and is set to hold despite peaking in the US market
- Smart TV widgets and apps usage
- Apps in the workplace (the growing culture of BYOD “Bring-Your-Own-Device”)
- Upcoming devices - a look at smartphone and tablet shipment trends that could significantly affect the apps market.
6) An at-a-glance listing of 112 leading players in apps & TV widget provision including Android Market, Apple Apps Store, GetApp.com, Handango, Kindle AppStore, LG Application Store, Maopao, Nokia Ovi Store, OpenApp
market, Samsung Apps, Windows Marketplace etc. This data includes such details as download numbers, device support, runtime support, pricing and payment options.
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Apps are affecting your company and your industry right now. Order your copy today!
Number of readers
Single reader license $295
License for 2-3 readers $690
License for 4-5 readers $875
License for 6-10 readers $1,140
License for 11-25 readers $2,212
Corporate license for 26 or more readers $3,500
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Prices are per organization and do not include outside contractors, advertising agencies or public relations companies.
To order, please go to Paypal or e-mail to simon@riderresearch.com
We will send you a copy (as an Acrobat file) upon receipt.
New report: “Smart TVs: The Second Generation”
- Social Networking, Tablets & Targeted Ads Come to the Living Room
- Every First-World Home to Have Internet-Connected TV
- Invaluable Charts of Smart TVs & Their Apps
Rider Research has prepared a special report to help bring you and your staff up to date on the smart TV market.
Smart TVs (Internet-connected TVs) have become the norm. In the next three to five years, we think, every home in the “developed world” will have at least one. The nature of the entertainment and consumer electronics industries will change forever as the 250 million or so omes in North America, Europe and the Pacific Rim buy them.
The report is the second in a series of reports on smart TVs published by Rider Research. We survey the market and review the events and trends that have occurred since the beginning of this year. Based on the current evidence, we make predictions and pass along forecasts of other companies.
The charts alone are worth the price of admission. They show which apps are on each smart TV, Blu-ray player and smart TV adapter.
Rider Research does not publish detailed predictions about sales of smart TV sets and adapters to be sold. However, if you ask Americans or Canadians about their experience streaming shows from Netflix to their TV, and almost all will respond positively. Substitute the name iPlayer in the UK and the result is the same.
E-mail paperboy@riderresearch.com for a free extract.
PRICES
Single reader license - $295
2-3 readers - $690
4-5 readers - $875
6-10 readers - $1,140
11-25 readers - $2,212
26 or more readers - $3,500
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Simon Thompson
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simon@riderresearch.com
